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Next Generation Entertainment

We have a desire to grow our guests’ empathy for this planet and each other while immersing them in a story-driven experience that brings joy and escape to their lives.

At the turn of the 21st century, scientists quietly discovered aether, an underlying substance in our universe that can be traversed nearly instantaneously from one heavily-saturated endpoint to another. Each planet in our galaxy has multiple aethertethers and a team of engineers at Aether Research Corporation (ARC) developed the ability to transport people and goods from one tether to another. 

Now, traveling through aetherflow portals developed and controlled exclusively by ARC, tourists travel from Terra (Earth) along the aether, traversing relativistic space without a noticeable lapse in time, to Proto, first of many planets being settled in our universe by humanity driven by an explosive growth of intergalactic trade and tourism.

An Immersive

A deeply themed exotic cityscape will immerse our guests in an experience unlike anything they've had before. And it will leave them craving for more.

Story Driven

Guests will travel to another planet within the Etherian universe as tourists looking to enjoy a day in an alien environment that immerses them deeply into the storyline and lore.

Tech Infused

From projection mapping, DFX lighting, multimodal thematic audio, and scent diffusion to mixed reality attractions and entertainment, technology will serve as the underlying fabric of the experience.

Guest Experience

Everything we do must elevate and enhance the guest experience. Every element, from cast members, attraction mix, food & beverage, signage, and theming, should deliver an extraordinary experience that sears into their memory.

Our story

With over 30 years of collective experience, Christine and Brandon have developed a passion for and a deep knowledge of the Location-based Entertainment industry. 

They are the co-founders of the LBX Collective, a community that aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas. 

Now, they are leveraging their exhaustive experience to develop their first micro theme park in Phoenix, Arizona.